Client:
Yonex
Type:
Campaign





Project Description
A global campaign designed to resonate with a new wave of players. The focus: shifting the perception of tennis by spotlighting joy as the most powerful fuel in the game.
Credits
Art Director
:
Karim Kadi
Creative
:
Luna Gooriah
Creative Producer
:
Asako Tomotani
Project Managers
Nina Yamada & Yanis Badarou
Creative Director
Mélanie Hubert-Crozet
Strategic Director
Mattijs Devroedt
Director
Lea Esmaili
DOP
Gwendal Peron
Post Production House
Ace World




